Experience
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FICO | Demand Generation Consultant
︎ Developed and executed social media strategies that led to an increase in demand generation, improved engagement across multiple channels, and enhanced brand visibility. This involved creating relevant content tailored to our audience, coordinating cross-channel campaigns, and using analytics to inform our approach.
︎ Developed and executed social media strategies that led to an increase in demand generation, improved engagement across multiple channels, and enhanced brand visibility. This involved creating relevant content tailored to our audience, coordinating cross-channel campaigns, and using analytics to inform our approach.
Mar ‘23 - Present
Bounteous | Social Media Manager
︎ Focused on client management and ensured that the social media strategies implemented aligned with business outcomes. Managed paid and organic social media for Constellation on content related to energy efficiency, sustainability, and energy education.
︎ Focused on client management and ensured that the social media strategies implemented aligned with business outcomes. Managed paid and organic social media for Constellation on content related to energy efficiency, sustainability, and energy education.
Feb ‘23 - Present
Phillips 66 | Digital Communications Advisor
︎ Responsible for creating strategies and plans that speak to key company initiatives in order to drive awareness and engagement internally and externally for stakeholders through social media. Areas of focus include Refining, D&I, Sustainability, and Midstream.
︎ Responsible for creating strategies and plans that speak to key company initiatives in order to drive awareness and engagement internally and externally for stakeholders through social media. Areas of focus include Refining, D&I, Sustainability, and Midstream.
Sep ‘21 - Nov ‘22
Jolt Action | Digital Media Manager
︎ Defined and delivered statewide digital media strategies that encouraged civic engagement, political awareness and advocacy through digital activations, events, and social media campaigns.
︎ Defined and delivered statewide digital media strategies that encouraged civic engagement, political awareness and advocacy through digital activations, events, and social media campaigns.
Sep ‘20 - Aug ‘21
Stage Stores Inc. | Digital Brand Coordinator
︎ Created and launched the company’s influencer and affiliate marketing program to elevate brand awareness and amplify reach. Collaborated with in-house production teams to manage monthly editorial calendars in tandem with UGC and paid content.
︎ Created and launched the company’s influencer and affiliate marketing program to elevate brand awareness and amplify reach. Collaborated with in-house production teams to manage monthly editorial calendars in tandem with UGC and paid content.
Jan ‘18 - Mar ‘20